6 Tips for Choosing Domain Names

Before start blogging, most people usually focus on choosing domain name. Domain is the primary weapon to sell online. Ar you confused about what domain to choose for your Internet marketing site? You’ve probably found that most of the more relevant and obvious domain names have already been registered. Don’t let it deter you, creativity and some insider professional knowledge will help in this regard. This article will enable you to understand why the correct strategy for domain name choice is absolutely critical to your success.

Here a few tips:

Tip 1: Choose a Meaningful Domain Name

If you are selling health supplements, you should choose “healthsupplements dot com” instead of “ilovepizza dot com” for obvious reason. Let say a person is looking for vitamin C pills; he is more likely to visit “healthsupplements dot com” instead of “ilovepizza dot com”.

Choosing a meaningful domain name will also help you in your search engine ranking. For example, if you choose “healthsupplements dot com” and your webpage is also optimized (optimized means your webpage title, meta tags, keywords and content are relevant to one another) with the term health supplements, you will have a better ranking for the term health supplements.

Tip 2: Length of the Domain

Should you choose a short or long domain name? Most people may argue that a shorter version is better than the longer version . Well, I agree. A shorter domain name is usually easier to remember. Of course, it depends on the situation.

For example, “IAmADatingCoach dot com” is a better choice compared to “IAADC dot com” since the former is easier to remember. Yet, you won’t want to choose “IAmADatingCoachWhoHasTaughtThousandsOfStudentsSuccessfully dot com”. People won’t remember such a long name and even if they do, it would be a chore to type.

Tip 3: Avoid Trademark Names

You should avoid domain name that looks too similar to terms like eBay and Amazon. Registering these domain names can get you into trouble. You may be forced to sell the domain name. In the worst case scenario, you may even be sued. If you are unsure, it is always a good idea to consult a lawyer, especially if you are planning to start a long term lucrative business.

Tip 4: Try Not To Use “_”

If possible, try not to register a domain name with hyphen. Imagine you have a domain name “eat_pizza dot com”. There is a very high possibility your potential customer will end up in “eatpizza dot com” instead. Most people don’t type hyphen in the url.

Tip 5: Use .com Whenever Possible

“.com” is the most popular domain name extension. Most people will try .com first whenever they are searching for a website. Unless your website has a special purpose, try to register a .com.

Tip 6: Your domain name should be targeted as closely as possible to the niche

Use keyword search tools

(Google Adwords Keywords tool is great for this) to give you a list of highly searched terms, relevant to your niche and website. You can use these and work them into a powerful domain name. If your domain name contains highly relevant and highly searched for terms, it is one aspect of acquiring great organic traffic in search engines. It will also help you get a better Quality Score if you go into using Adwords as a marketing tool. On top of all this, it will help conversion rate, as your domain name has successfully conveyed the correct message to your visitors who were led to your site.

Source : http://www.articlesbase.com/domain-names-articles/

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